Tag: Blogging
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Content Writing: Acronyms and Jargon

“WXVGL!” Omg! What does that mean? Don’t search it. As far as I can see, it isn’t taken… yet. However, I expect it soon will be. Currently, it’s just what I say as I wake up in the morning – and it means nothing other than that I’m still non-verbal. But hey! Acronyms rule and…
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SEO Best Practice: What Content Writers Need to Know

There’s no getting past it: Search Engine Optimisation (SEO) still matters. But, much to the relief of writers, the nature of the beast has changed dramatically. I can still remember receiving long lists of very similar keywords, being told to implement a certain keyword density, and being instructed to structure work around keywords instead of…
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Your Content Strategy: Tips From a Freelance Writer

A content strategy involves much more than randomly posting content that’s vaguely relevant to what you do. It aims to build your online visibility and your business’s reputation. This article covers the basics that lie behind a content strategy and its implementation.
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Creating Copy: Everybody’s Looking for Something

Starting a portfolio website as a writer is easy enough. Knowing what to post there is another matter! The problem we’re faced with is that everybody’s looking for something, and we don’t know what that “something” is, even though we may be adaptable as commercial writers. Here are some of the options, each written in…
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Why I Started This Blog

I’ve done it at last! I’m starting my own blog after over 12 years of writing for other people’s blogs.
